Email throttling

Email throttling is a way to improve your email deliverability. By reducing the speed of emails sending, it triggers less email providers' attention and ensures your account stays in good standards.

How it works

When activated, email throttling will add a delay between each email.

For instance, if you want to send a batch of 6 emails, with a 10minutes throttling setup, it will take 1 hour to send all your emails (6 emails x 10 minutes).

Throttling is a global setting, meaning all campaigns sent after changing it will follow the new throttling configuration.

These settings can be updated at any time.

How to activate email throttling

1 - Go to app settings

To activate or edit email throttling, got to app settings from the home screen :

Go to app settings to activate throttling

2 - Choose throttling mode

From there, you can choose between 3 sending modes :

Choose your throttling mode

• Email blast (by default) : when selecting this setting emails are sent as fast as possible, with a minimum delay between each emails.

• Add a delay between each email : This mode allows you to send emails with a fixed delay.

• Add a random delay between emails : This mode is also sending email with throttling, but this time you are not setting the delay between each emails, but the maximum delay between each emails

3 - Select the delay you want to use

If you select a mode with delay, you can now select a delay (or maximum delay) between each emails. (you can select a delay between 1 and 60 minutes) .

Select throttling delay

Now save your settings, and your next email campaign will be throttled.

For large campaigns, selecting an important delay may considerably increase the time required to deliver the campaign.

If you accidentally set a delay that is too long, you can still cancel the on going email campaign.