Features

Sending

• Mail merge from Google Sheets: each row is one personalized email.
• Send from the web app: recipients from a Google Sheet, a CSV or Excel file, your contact book or a typed list.
• Personalize with merge tags in the subject and the body.
• Custom sender name and reply-to address.
• Multiple recipients, CC and BCC.
• Attachments: one file for every email, or a different Drive file per recipient.
• Preview every email and send yourself a test.
• Scheduled campaigns and Autopilot drips over several days.
• Follow-up sequences: automatic reminders to people who did not open or click.
• Email throttling: a fixed or random delay between emails.
• Pause, resume, stop or reschedule a campaign.
• Campaign and recipient statuses explained.
• Sender name, reply-to and aliases.

Content

• Rich-text emails: fonts, colors, lists, links, tables, special characters and HTML source.
• Images inserted, resized and aligned in the editor.
• Email templates, a template gallery, AI generation and Google Docs import.
• Unsubscribe link, one-click unsubscribe and automatic exclusion of unsubscribers.

Tracking and insights

• Open and click tracking, written back into your sheet and shown per recipient.
• Analytics: sends, opens, clicks, rates and top links across your account.
• Activity: who opened, clicked and unsubscribed.
• Events: the history of your account.

Contacts and deliverability

• Contacts: an automatic contact book with lists, unsubscribers and a blocklist.
• Email warm-up and the email reputation checker.
• Deliverability guide: landing in the inbox.
• Daily sending limits enforced before a campaign starts, so Gmail never blocks you halfway.
• Push notifications when a campaign finishes or needs attention.

Account

• Team seats: share one subscription with your colleagues.
• Pricing & subscription, billing portal and invoices.
• Permissions & your data.
• Cancel your subscription & refunds and Troubleshooting.